Going out

Going out

In Youseum, you are the shining centerpiece

There is no shortage of museums in Amsterdam. From old masters to modern and contemporary art, historical, social, photography and Amsterdam, you will find a museum for every theme in our city. New are the Instagram museums. Recently opened Wondr Experience in Noord for the perfect selfie, and starting in November you yourself will be the shining centerpiece Youseum.


Youseum is a place unlike any other Instagram museum to date. Here you are challenged to think critically about the importance of yourself as the center of your own social-media feed. In this museum, your existence is exuberantly celebrated and put in the spotlight. But are you really so important that you should always be the center of attention?

By uploading your photo on Youseum's website, once inside the museum you will play the lead role in an interactive museum tour. You'll experience what it's like to drown in your own popularity, walk through a veritable likes factory and get an infinite dose of yourself in the biggest infinity room you've ever seen. All for the most unique social media experience you've ever had and the best instagrammable selfies. With none other than you - meaning you - as the shining centerpiece. 


Under the title "Beauty with a Message," Youseum will make you think critically about your own virtual existence in a creative and playful way and make an artistic exploration of important social issues such as feminism, plastic waste and LGBTQ+. The pop-up museum consists of 15 fantastically photogenic spaces and various interactive decors with their own stories.

As icing on the cake, afterwards you'll buy products that feature yourself in the museum store. What is the impact of so much self-love? It's entirely up to you to judge and show that to your own loyal followers.

Weesperzijde 150, Amsterdam
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