Masters Expo (formerly Masters of LXRY) moved to Okura

Masters Expo organizer Yves Gijrath is by no means lacking in nerve. While the whole world is up in arms about organizing events because of Covid-19, Gijrath took the bull by the horns and managed to enthuse 30 national and international exhibitors to join him in organizing the annual rich people's fair in Okura. Hotel Okura will be transformed into a luxury paradise with special attention to art, jewelry, fashion, food and drink, wellness, business and design.

Yves Gijrath of Masters Expo explains, "The continuous uncertainties surrounding COVID-19 have made us decide that it is irresponsible and above all unwise to allow the grand design of Masters Expo to take place this year. In Hotel Okura we have found a nice alternative to allow the luxury fair to continue in a smaller and adapted form.

"By working together to create a more intimate and high-quality trade show concept, we hope to make a nice contribution to our industry. Doing business, innovating as well as giving our guests beautiful experiences is what Masters Expo stands for."

Masters Vernissage
The Masters Vernissage, as the luxury fair has been christened for the occasion, will be invitation-only to take full control of the challenging rules surrounding COVID-19. See video with explanation.

https://youtube.com/watch?v=2RGC9PV1214