{"id":82379,"date":"2026-04-10T12:35:56","date_gmt":"2026-04-10T10:35:56","guid":{"rendered":"https:\/\/www.amsterdamnow.com\/?p=82379"},"modified":"2026-04-10T15:38:51","modified_gmt":"2026-04-10T13:38:51","slug":"wanrooij-gallery-new-pc-hooftstraat-gallery","status":"publish","type":"post","link":"https:\/\/www.amsterdamnow.com\/en\/cultuur\/wanrooij-gallery-nieuwe-galerie-pc-hooftstraat\/","title":{"rendered":"Wanrooij Gallery opens new gallery in P.C. Hooftstraat"},"content":{"rendered":"<p data-start=\"522\" data-end=\"1037\"><strong>Since its founding in 2005, Wanrooij Gallery has been known for its outspoken character and innovative approach to contemporary art. Under the leadership of founder Martijn Wanrooij, who has more than twenty years of experience in the art world, the gallery grew into an international platform for both emerging and established artists such as Streetart Frankey, Raider, Christian Voigt and Leon times, among others. With a strong focus on new media art and groundbreaking concepts, the gallery manages to distinguish itself time and again within a dynamic playing field.<\/strong><\/p>\n<p data-start=\"1039\" data-end=\"1503\">The choice of P.C. Hooftstraat is anything but coincidental. This iconic street in Oud-Zuid is the setting where luxury, design and culture come together. The new location offers Wanrooij Gallery not only more visibility, but also the opportunity to further expand its \u2018total art experience. Visitors are invited not only to view art, but above all to experience it - a philosophy deeply rooted in the gallery's DNA.<\/p>\n<p data-start=\"1039\" data-end=\"1503\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-82380\" title=\"martijn-wanrooij\" src=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij.jpg\" alt=\"martijn-wanrooij\" width=\"1280\" height=\"725\" srcset=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij.jpg 1280w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-600x340.jpg 600w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-1024x580.jpg 1024w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-768x435.jpg 768w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-18x10.jpg 18w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-400x227.jpg 400w, https:\/\/www.amsterdamnow.com\/app\/uploads\/martijn-wanrooij-500x283.jpg 500w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p data-start=\"1505\" data-end=\"1886\">Over the years, Wanrooij Gallery has built an impressive international network. Participation in leading art fairs from Amsterdam to Miami, and from New York to Basel, has put the gallery firmly on the map. These global connections with artists, collectors and institutions now come together in a place that perfectly matches its international allure.<\/p>\n<blockquote>\n<p data-start=\"1505\" data-end=\"1886\"><em>\u201cOn P.C. Hooftstraat, art is given not just a stage, but an experience that far exceeds the boundaries of the traditional.\u201d<\/em><\/p>\n<\/blockquote>\n<p data-start=\"1888\" data-end=\"2264\">The move thus marks not only a physical change, but above all a strategic step toward the future. In a street where exclusivity and innovation go hand in hand, Wanrooij Gallery finds a new home that reflects its ambitions. It is a place where art, technology and experience meet and where boundaries are re-examined.<\/p>","protected":false},"excerpt":{"rendered":"<p>Since its founding in 2005, Wanrooij Gallery has been known for its outspoken character and innovative approach to contemporary art. Under the leadership of founder Martijn Wanrooij, who has more than 20 years of experience in the art world, the gallery grew to become an international platform for both emerging and established artists such as Streetart Frankey, Raider, ... <a href=\"https:\/\/www.amsterdamnow.com\/en\/cultuur\/wanrooij-gallery-nieuwe-galerie-pc-hooftstraat\/\"><\/a><\/p>","protected":false},"author":2,"featured_media":82381,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[19],"tags":[10970],"district":[14],"class_list":["post-82379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cultuur","tag-galeries-amsterdam","district-amsterdam-zuid"],"acf":{"slider":[82385,82384,82382,82383],"fotograaf":"","editor":"","video":"https:\/\/www.youtube.com\/embed\/v2i4KJnm9wY?si=rb_r1a85IFCH0x2y","google_360":"","instagram_code":"","subregel":"Internationale galerie voor vernieuwende kunst slaat nieuw hoofdstuk open in Oud-Zuid","new_in_town":false,"featured_item":false,"beste_van_amsterdam":false,"homepage_carousel":false,"cord_A":"4.8832972","cord_B":"52.3608168","introductie_tekst":"Met de verhuizing naar de prestigieuze P.C. Hooftstraat zet Wanrooij Gallery een volgende, veelbelovende stap. De galerie, al jarenlang een gevestigde naam binnen de internationale kunstwereld, brengt haar vooruitstrevende visie nu naar \u00e9\u00e9n van de meest exclusieve straten van Amsterdam.","rubriek":"Locatie","locatie_event":null,"naam_locatie":"Wanrooij Gallery","adres":"Pieter Cornelisz Hooftstraat 23B","stad":"Amsterdam","website":"https:\/\/www.wanrooijgallery.com","telefoon_nummer":""},"_links":{"self":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/82379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/comments?post=82379"}],"version-history":[{"count":9,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/82379\/revisions"}],"predecessor-version":[{"id":82415,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/82379\/revisions\/82415"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/82383"},{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/82382"},{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/82384"},{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/82385"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/82381"}],"wp:attachment":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media?parent=82379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/categories?post=82379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/tags?post=82379"},{"taxonomy":"district","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/district?post=82379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}