{"id":73559,"date":"2025-10-04T22:24:37","date_gmt":"2025-10-04T20:24:37","guid":{"rendered":"https:\/\/www.amsterdamnow.com\/?p=73559"},"modified":"2025-10-13T10:10:10","modified_gmt":"2025-10-13T08:10:10","slug":"meller-sunglasses-shop-calverstraat-amsterdam","status":"publish","type":"post","link":"https:\/\/www.amsterdamnow.com\/en\/winkels\/meller-zonnebrillen-winkel-kalverstraat-amsterdam\/","title":{"rendered":"Meller opens first Dutch store on Kalverstraat"},"content":{"rendered":"<p>The Barcelona-born brand <strong>Meller<\/strong> has grown into one of Europe's most popular sunglasses labels since its inception. The opening of the new <strong>flagship store at Kalverstraat 160<\/strong> marks the next step: a physical space where design, sustainability and lifestyle come together.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-73593\" title=\"meller-sunglasses-shop-amsterdam_2\" src=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-567x425.jpg\" alt=\"meller-sunglasses-shop-amsterdam_2\" width=\"567\" height=\"425\" srcset=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-567x425.jpg 567w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-1024x768.jpg 1024w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-768x576.jpg 768w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-16x12.jpg 16w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-400x300.jpg 400w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2-500x375.jpg 500w, https:\/\/www.amsterdamnow.com\/app\/uploads\/meller-zonnebril-winkel-amsterdam_2.jpg 1164w\" sizes=\"auto, (max-width: 567px) 100vw, 567px\" \/><\/p>\n<p>Inside, everything is light and airy: sand-colored walls, wooden displays and mirrors that catch the daylight. Visitors can try on the entire collection - from the minimalist <em>Yster<\/em>-line to limited editions in bio-acetate. The store also offers eyewear with blue light filters and durable lenses with 100 % UV protection.<\/p>\n<blockquote><p>\"Meller on Kalverstraat feels like sunlight in a city building - a store where simplicity, durability and design shine as brightly as the lenses themselves.\"<\/p><\/blockquote>\n<p>Meller presents itself as a sustainable alternative within the fashion world. The frames are made from recycled or biodegradable materials, and each pair sold funds clean-water projects in Africa. The choice of Amsterdam was strategic: the city suits the mix of functionality and creativity the brand stands for.<\/p>","protected":false},"excerpt":{"rendered":"<p>Het in Barcelona geboren merk Meller is sinds zijn start uitgegroeid tot een van Europa\u2019s populairste zonnebrillenlabels. De opening van de nieuwe flagshipstore aan de Kalverstraat 160 markeert de volgende stap: een fysieke ruimte waarin design, duurzaamheid en lifestyle samenkomen. Binnen is alles licht en lucht: zandkleurige muren, houten displays en spiegels die het daglicht &hellip; <a href=\"https:\/\/www.amsterdamnow.com\/en\/winkels\/meller-zonnebrillen-winkel-kalverstraat-amsterdam\/\"><\/a><\/p>","protected":false},"author":2,"featured_media":73591,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"district":[14],"class_list":["post-73559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-winkels","district-amsterdam-zuid"],"acf":{"slider":[73590,73592,73594],"fotograaf":"","editor":"","video":"","google_360":"","instagram_code":"","subregel":"Het zonnebrillenmerk uit Barcelona brengt design en duurzaamheid naar het drukste winkelhart van Amsterdam","new_in_town":false,"featured_item":false,"beste_van_amsterdam":false,"homepage_carousel":false,"cord_A":"","cord_B":"","introductie_tekst":"Na online succes in heel Europa heeft <strong>Meller<\/strong> eindelijk een eigen plek in Nederland. De winkel aan de Kalverstraat 160 straalt dezelfde eenvoud, kleur en zon uit als de brillen zelf.","rubriek":"Locatie","locatie_event":null,"naam_locatie":"Meller","adres":"Kalverstraat 160","stad":"Amsterdam","website":"https:\/\/www.mellerbrand.com","telefoon_nummer":""},"_links":{"self":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/73559","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/comments?post=73559"}],"version-history":[{"count":4,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/73559\/revisions"}],"predecessor-version":[{"id":73607,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/73559\/revisions\/73607"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/73594"},{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/73592"},{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/73590"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/73591"}],"wp:attachment":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media?parent=73559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/categories?post=73559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/tags?post=73559"},{"taxonomy":"district","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/district?post=73559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}