{"id":67656,"date":"2023-02-21T13:47:12","date_gmt":"2023-02-21T12:47:12","guid":{"rendered":"https:\/\/www.amsterdammagazine.com\/?p=67656"},"modified":"2025-10-18T14:35:30","modified_gmt":"2025-10-18T12:35:30","slug":"brandstore-lifestyle-and-interior-design-brand-moooi-opened-utrechtsestraat","status":"publish","type":"post","link":"https:\/\/www.amsterdamnow.com\/en\/winkels\/brandstore-lifestyle-en-interieurmerk-moooi-geopend-utrechtsestraat\/","title":{"rendered":"Brandstore interior design brand Moooi opened on Utrechtsestraat"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">For more than twenty years, Moooi has inspired and seduced the world with sparkling and innovative designs. Founded in 2001, the company is currently led by Marcel Wanders and Robin Bevers. Moooi is named after the Dutch word for beautiful; Mooi. The third 'O' in the brand name represents an additional value in terms of beauty and authenticity.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\"After fourteen amazing years on Westerstraat, our Amsterdam store is ready for a new adventure! We bring the archetypal brand experience to the lively Utrechtsestraat in Amsterdam\" - Robin Bevers, CEO Moooi<\/span><\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67660\" title=\"moooi-utrechtsestraat\" src=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat.jpg\" alt=\"moooi-utrechtsestraat\" width=\"1536\" height=\"1040\" srcset=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat.jpg 1536w, https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat-600x406.jpg 600w, https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat-1024x693.jpg 1024w, https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat-768x520.jpg 768w, https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat-400x271.jpg 400w, https:\/\/www.amsterdamnow.com\/app\/uploads\/moooi-utrechtsestraat-500x339.jpg 500w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Discover the world of Moooi<\/strong><br \/>\n<\/span><span style=\"font-weight: 400;\">The new Moooi Store Amsterdam adds a multi-sensory shopping experience for lovers of interior design and luxury lifestyles to the Utrechtsestraat. Moooi Store Amsterdam not only houses much of the Moooi collection, but also their history, creativity and vision for the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moooi's extensive design and lifestyle collection includes lighting, furniture, wall coverings, rugs, gifts and home &amp; lifestyle accessories. Moooi Store Amsterdam offers all the ingredients you need to put together your interior and personal lifestyle. It is also the place to get in-depth advice on (re)decorating your home or any other new space.\u00a0\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2456\" title=\"moooi7 3\" src=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/2017\/10\/moooi7-3.jpg\" alt=\"moooi7 3\" width=\"2250\" height=\"1500\" srcset=\"https:\/\/www.amsterdamnow.com\/app\/uploads\/2017\/10\/moooi7-3.jpg 2250w, https:\/\/www.amsterdamnow.com\/app\/uploads\/2017\/10\/moooi7-3-600x400.jpg 600w, https:\/\/www.amsterdamnow.com\/app\/uploads\/2017\/10\/moooi7-3-768x512.jpg 768w, https:\/\/www.amsterdamnow.com\/app\/uploads\/2017\/10\/moooi7-3-1024x683.jpg 1024w\" sizes=\"auto, (max-width: 2250px) 100vw, 2250px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The new Moooi store carries the recently launched designs NomNom Light, Starfall Light, Serpentine Light and Aldora Sofa. But also established and new design icons such as the Hydrangea Armchair, Random Light II, Meshmatics Chandelier, Flock of Light and many more! In addition to their well-known lighting and furniture designs, Moooi Store Amsterdam also sells interior and lifestyle accessories directly. Think bedding, vases, room fragrances, pillows, scarves, you name it. Smaller designs that make perfect gifts for yourself, your interior, or to give to someone else.\u00a0<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">Visitors to the Moooi store will be inspired to curate their interiors and add the extra \"O\" to their lives and homes.<\/span><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>For more than twenty years, Moooi has inspired and seduced the world with sparkling and innovative designs. Founded in 2001, the company is currently led by Marcel Wanders and Robin Bevers. Moooi is named after the Dutch word for beautiful; Mooi. The third \u2018O\u2019 in the brand name represents an additional value in terms of beauty ... <a href=\"https:\/\/www.amsterdamnow.com\/en\/winkels\/brandstore-lifestyle-en-interieurmerk-moooi-geopend-utrechtsestraat\/\"><\/a><\/p>","protected":false},"author":2,"featured_media":67657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"district":[9],"class_list":["post-67656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-winkels","district-amsterdam-centrum"],"acf":{"slider":[2454],"fotograaf":"","editor":"","video":"https:\/\/www.youtube.com\/embed\/o55D5JKkFig","google_360":"","instagram_code":"","subregel":"Moooi Amsterdam verleidt de wereld met sprankelende en innovatieve ontwerpen","new_in_town":false,"featured_item":false,"beste_van_amsterdam":false,"homepage_carousel":false,"cord_A":"4.8995173","cord_B":"52.3612596","introductie_tekst":"<span style=\"font-weight: 400;\">Marcel Wanders' l<\/span>ifestyle- en interieurmerk Moooi verhuist haar flagshipstore naar de Utrechtsestraat. De volledige multi-sensory lifestyle collectie van het merk, zoals hun meest iconische verlichting en meubelstukken, maar ook hun accessoire, tapijt en wandbekleding collecties. is nu te zien in de nieuwe brandstore.","rubriek":"Locatie","locatie_event":null,"naam_locatie":"Moooi Amsterdam","adres":"Utrechtsestraat 145 - 147 ","stad":"Amsterdam","website":"moooi.to\/amsterdam ","telefoon_nummer":""},"_links":{"self":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/67656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/comments?post=67656"}],"version-history":[{"count":10,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/67656\/revisions"}],"predecessor-version":[{"id":67761,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/posts\/67656\/revisions\/67761"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/2454"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media\/67657"}],"wp:attachment":[{"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/media?parent=67656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/categories?post=67656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/tags?post=67656"},{"taxonomy":"district","embeddable":true,"href":"https:\/\/www.amsterdamnow.com\/en\/wp-json\/wp\/v2\/district?post=67656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}